Work
Things I have built.
Proof of work, not just titles.
Media Brand
Aug 2025 to now
Arthnova
Business and brand media built from zero. 240+ articles published across Arthnova. AdSense live. Amazon affiliate running. Every piece of writing, SEO, design and strategy done by me.
Live site ↗ arthnova.com
Business
How Zara Revolutionized Fashion by Getting Runway Trends to Stores in 2 Weeks
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Celebrity Business
David Beckham's $11 Billion Inter Miami Empire: The Messi Effect
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Sports Economics
How Adidas Won the 2026 World Cup Before It Even Started
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Brand Moments
How MrBeast's Feastables Hit $250M: Walmart Over D2C Strategy
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Strategic Decisions
Why Netflix Ended Password Sharing After Years of Encouraging It
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WordPress
SEO
AdSense
Amazon Affiliate
240+ Articles
AI Tool
Apr 2026 to now
predict WC
AI-powered match predictor and bracket builder for FIFA World Cup 2026. Built on Claude API, FIFA rankings, recent form and player data across all 48 nations. Includes a live leaderboard, fan voting connected to Supabase, and a downloadable bracket image. Built entirely in HTML, CSS and JS with no frameworks.
Live now ↗ predict.adityabadola.com
AI Predictions
All 72 WC 2026 group stage matches with win, draw and loss probabilities
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Bracket Builder
Pick your group qualifiers, third place teams and knockout winners all the way to the final
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Leaderboard
Submit your bracket, get a unique code and compete as real results come in
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World Cup 2026
Interactive Map
Apr 2026 to now
Geopolitical Standing
My read on how countries across the world are positioned right now. Not a news dashboard. Not a policy brief. Every entry is my actual take on the real situation, the business angle, the power move, and what to watch next. Built as an interactive D3.js map with a full country panel for each entry. Updated monthly.
Live now ↗ geo.adityabadola.com
Active Conflicts
Iran, Israel, Lebanon, Russia, Ukraine, Pakistan, Sudan - live conflict reads
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Trade and Economics
India's FTA spree, US tariff reset, China rerouting, EU energy shift
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Power Moves
Who is winning, who is losing, and what to watch in each country
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Geopolitics
Updated Monthly
Tension Monitor
Jun 2026 to now
Flash Point
A live read on how close the world is to conflict. An interactive 3D globe of 14 global flashpoints, each scored for tension and rolled into one Global Tension Index, with a full breakdown page for every conflict. My read, updated every few days. Built single-file in HTML, CSS and JS.
Live now ↗ flashpoint.adityabadola.com
South Asia
India and Pakistan: the noisy neighbour with no identity of its own
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Middle East
Israel and the Levant: the one that sets off the whole region
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Eastern Europe
Ukraine: a war that settled into a slow grind
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Geopolitics
3D Globe
14 Flashpoints
Updated Often
Brand Publication
May 2026 to now
Brand Teardowns
Brand strategy teardowns. Each entry analyzes one brand across seven fixed sections. Thesis, positioning, engine, edge, crack, take, pitch. 6 brands live at launch. Format is dossier-style. Short, sharp, scannable, visual. Built single-file in HTML and SVG.
Live now ↗ brands.adityabadola.com
Fintech
Why CRED sells status, not credit card payments
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Luxury Auto
Why Lamborghini sells noise, not horsepower
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Energy and Media
Why Red Bull is a media company that happens to sell drinks
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Luxury Fashion
Why Louis Vuitton sells the monogram, not the bag
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Platform Economy
Why YouTube sells the creator, not the platform
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Sportswear
Why Nike sells belief, not athletic gear
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Brand Strategy
Positioning
Marketing Engines
Creative Pitches
SEO Intern
CarInfo · Aug to Nov 2025
Off-page SEO and Site Audits
Managing off-page SEO for one of India's largest automotive platforms. Backlink building, site audits, fixing indexing issues and keyword tracking across hundreds of pages.
Off-page SEO
Backlink Building
Site Audits
Keyword Tracking
Social and Web Intern
Pexelcraft · May to Jul 2025
Social Media and Web Management
Content calendars for Instagram and LinkedIn, website builds for small businesses, UX audits and competitor research. 6 weeks of hands-on execution.
Content Strategy
Web Development
UX Audits
Instagram
LinkedIn
Head Organiser 2022
Participant 2019 and 2021
Impeccable
An intra-school IPL-style commerce auction event. Was the head organiser in 2022, managed the format, rules, bidding mechanics and a 10+ person team. Before that, competed as a participant and won 2nd place in 2019 and 2021. Running it after having already competed in it was one of the more fun full-circle moments.
2nd
Won 2nd in 2019 and 2021
As a participant, before becoming head organiser in 2022. Full circle.